A fintech marketing site that converts enterprise leads
Client: PayEase India · Industry: Fintech / Payments · Duration: 8 weeks · Year: 2026
Designed and built a credibility-first web platform for a payments company — turning a static brochure site into a lead engine with interactive product demos.
Services: Web Development, UI/UX Design, SEO
The challenge
PayEase India was competing against well-funded fintech giants with a dated, static website that generated fewer than 10 qualified leads a month. Enterprise prospects couldn't understand the product without a sales call, and the site ranked on page 3 for its own category keywords.
Our solution
We rebuilt the site around a single principle: show, don't tell. Interactive product walkthroughs let prospects experience the payment flow directly on the site. Dedicated solution pages were created for each industry vertical, each targeting specific commercial search intent.
Technical SEO was rebuilt from scratch — structured data, prerendered pages, sub-second load times — and a resource hub was launched to capture research-stage traffic.
Results
- 4.5x — Qualified leads per month
- Page 1 — Ranking for 12 category keywords
- 68% — Increase in demo requests
- 0.9s — Average page load time
What the client said
Our sales team now walks into calls with prospects who already understand the product. The website does the first meeting for us.