Turning a loss-making Amazon & Flipkart seller account profitable

Client: A Pet Supplies Brand · Industry: Marketplace Seller · Pet Care D2C · Duration: 6 weeks · Year: 2026

A pet supplies brand was growing orders on Amazon and Flipkart but losing money on every second sale. Autobac audited their fees, returns, and pricing SKU by SKU — and rebuilt their listing and pricing strategy around real payout data.

Services: Marketplace Fee Audit, Pricing Strategy, Listing Optimization, Returns Analysis

The challenge

The brand's dashboards showed healthy sales, but the bank account told a different story. Referral fees, shipping slabs, and a 14% return rate were silently eating margins — and because Amazon's payment reports are nearly unreadable, the founder had no idea which SKUs made money and which ones lost it. Two of their best-selling products were actually their biggest loss-makers.

Our solution

We started with the numbers, not the listings. Every settlement report from the last six months was analyzed transaction by transaction — mapping referral fees, closing fees, Easy Ship slabs, return reversals, and ad spend back to individual SKUs. This produced a true per-unit profit table the founder had never seen before.

With real payout data in hand, we repriced the catalogue: loss-making SKUs were either repriced into profitability, bundled to lift average order value, or retired. Product listings were rewritten with sharper titles, benefit-led bullets, and better imagery to protect conversion at the new price points. Finally, a simple weekly review ritual was set up so the team could catch fee changes and return spikes before they hurt.

Results

  • 100% — SKUs mapped to true per-unit profit
  • -31% — Reduction in loss-making orders
  • +18% — Net payout per order (repriced catalogue)
  • Weekly — Profit review ritual the team runs itself

What the client said

For the first time I know exactly what I earn on every single order. We stopped celebrating sales and started celebrating payouts.

Founder, Pet Supplies Brand